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DPChallenge Forums >> General Discussion >> Is this too 1900's?
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07/14/2008 10:42:17 PM · #1
Had a request on MySpace for our wedding package prices, and wanted to do something a little more interesting than just text on a white BG.

Does this look TOO old?

Please comment freely :P


07/14/2008 10:44:27 PM · #2
I wouldn't say *too old* maybe a tad too busy ... I'd fade the background just a bit more so the text stands out better :)
07/14/2008 10:49:24 PM · #3
Originally posted by Katmystiry:

I wouldn't say *too old* maybe a tad too busy ... I'd fade the background just a bit more so the text stands out better :)

I agree. Another thing to try would be to change the color of the text to see if it will stand out over the BG image.
07/14/2008 10:50:22 PM · #4
like this?


07/14/2008 10:53:58 PM · #5
I like it. Looks very professional.
07/14/2008 10:55:33 PM · #6
That's a keeper.
07/14/2008 11:09:17 PM · #7
I think it's beautiful.. The only thing that seems old fashioned to me is the color of the ribbon on the left.. Reminds of the 80's.. lots of teal and pastels.. I think if it were a cream color or white then it wouldn't look so busy.. Perfect choice on the font.. :-)
07/14/2008 11:19:53 PM · #8
Yes! That is very nice!

Originally posted by rossbilly:

like this?

07/14/2008 11:19:56 PM · #9
The faded version is much better. Nice looking. Personally, I have a problem with "good/better/best", but I seem to be the only one... To me, it implies that the work itself gets better as the price goes up. As opposed to, say, "basic coverage/extended coverage/complete coverage" or something of that ilk...

R.
07/14/2008 11:26:49 PM · #10
ooo i love it! fabulous
07/14/2008 11:28:04 PM · #11
This maybe a little nit picking but when I was in retail as a manager we had to come up with buzz words that would make people buy the most profitable item in it class. And one was the words "Good, Better, and Best". That slogan used by the sales associates and on advertisement was to tell the customer that "A" computer was good, but "B" computer was better, and "C" computer was the best. Sounded OK until sales started falling; we changed the buzz words and sales picked back up.

The point I'm trying to make, I don't think those words are the best way to describe your packages. To me you are selling a service (YOU) and it almost seems as if your card is saying:

1. If you pay me $1700 I will do a good job
2. If you pay me $2250 I will do a better job
and
3. If you pay me $2800 I will do the best job

Now I know that is not what you mean to say but it could and probably will be perceived that way by some potential clients.

As far as the look- I think it looks good but agree it's busy.

Hope this helps,
Scott

Message edited by author 2008-07-14 23:29:28.
07/15/2008 12:54:58 AM · #12
Originally posted by SDW:

This maybe a little nit picking but when I was in retail as a manager we had to come up with buzz words that would make people buy the most profitable item in it class. And one was the words "Good, Better, and Best". That slogan used by the sales associates and on advertisement was to tell the customer that "A" computer was good, but "B" computer was better, and "C" computer was the best. Sounded OK until sales started falling; we changed the buzz words and sales picked back up.

The point I'm trying to make, I don't think those words are the best way to describe your packages. To me you are selling a service (YOU) and it almost seems as if your card is saying:

1. If you pay me $1700 I will do a good job
2. If you pay me $2250 I will do a better job
and
3. If you pay me $2800 I will do the best job

Now I know that is not what you mean to say but it could and probably will be perceived that way by some potential clients.

As far as the look- I think it looks good but agree it's busy.

Hope this helps,
Scott


and i agree with Scott...
07/15/2008 01:12:46 AM · #13
Newbie here
I have never liked the good better best labels
Have you thought about Bronze Package Silver Package Gold Package or maybe 3 Star 4 Star 5 Star
The background is lovely now but maybe kandykarnel has a good point and the colours need updating
D
07/15/2008 01:38:15 AM · #14
Originally posted by crayon:

Originally posted by SDW:

This maybe a little nit picking but when I was in retail as a manager we had to come up with buzz words that would make people buy the most profitable item in it class. And one was the words "Good, Better, and Best". That slogan used by the sales associates and on advertisement was to tell the customer that "A" computer was good, but "B" computer was better, and "C" computer was the best. Sounded OK until sales started falling; we changed the buzz words and sales picked back up.

The point I'm trying to make, I don't think those words are the best way to describe your packages. To me you are selling a service (YOU) and it almost seems as if your card is saying:

1. If you pay me $1700 I will do a good job
2. If you pay me $2250 I will do a better job
and
3. If you pay me $2800 I will do the best job

Now I know that is not what you mean to say but it could and probably will be perceived that way by some potential clients.

As far as the look- I think it looks good but agree it's busy.

Hope this helps,
Scott


and i agree with Scott...


And I've been Yanko'd by Scott :-) I said it first, jejejeĆ¢„Ā¢

R.
07/15/2008 08:34:10 AM · #15
Thanks for the sage advice everyone!

I know, the good/better/best isn't outstanding, but I hate seeing the ever-so-common gold/silver/platinum OR 3/4/5 star packages (no offense, and I'm grateful for the advice).

Would anyone care to help brainstorm a NEW way to name packages? Please? :D

Individual / Couple / Family sized packages?
Appetizer / Entree / Seven Course packages?
Cozy / Friendly / Generous packages?

07/15/2008 08:50:27 AM · #16
Lol, the first to come to mind;
Florida, Alabama, Tennessee

Seriously;
Traditional
Indulgence
Bride's Dream Package
07/15/2008 09:07:20 AM · #17
I would go for something like Budget, Standard and Supreme. Well, I like Budget for the first one, but you can probably come up with something better than "Supreme" or "Luxury" for the top end package. You want something that says that you'll really look after them with this option. Perhaps Traditional and Indulgence are good for the top two.
07/15/2008 09:14:31 AM · #18
I'd rather see something simple like Tier 1, Tier 2 and Tier 3 (or Package 1, Package 2, Package 3) than Good, Better, Best.

Or if that's too mundane, Silver - Gold - Platinum?
(oops, I see someone else already suggested that).

Message edited by author 2008-07-15 09:16:38.
07/15/2008 09:20:52 AM · #19
OOOOHH!! I like luxury!

We are hoping to move into more 'upscale' work the next couple years, and that one fits great! Definitely headed in the right direction - please keep 'em coming???

finesse / luxury / ultimate?
intimate / indulged / fantastic?

grrrr - its on the tip of my tongue!
07/15/2008 10:03:57 AM · #20
How about:

Gold/Diamond/Platinum (All names that fit with weddings)

07/15/2008 11:31:10 AM · #21
Consider putting some contact information on there so it can work by itself. You never know who's hands the card/image may end up in. Also, putting a date can help you avoid someone years down the road from thinking those are your current prices.
07/15/2008 11:52:44 AM · #22
Hi, I'm fairly new here. I'm thinking the baby's breath makes it look like it's from the eighties. I don't know whats in this year, but I got married last year and it seemed the bouquets had a lot less baby's breath, if any at all. Just something I noticed.
07/15/2008 11:57:23 AM · #23
oh and also, maybe you could label them with something unrelated to quality. Like I've seen the bridal package, the grooms package....or use the names of flowers. I have a friend whose company name has a fish in it, so the packages are the names of fish. It sounds weird, but it works.
07/15/2008 12:09:52 PM · #24
Originally posted by Bear_Music:

The faded version is much better. Nice looking. Personally, I have a problem with "good/better/best", but I seem to be the only one... To me, it implies that the work itself gets better as the price goes up. As opposed to, say, "basic coverage/extended coverage/complete coverage" or something of that ilk...

R.


I agree with the good/better/best statement ...
07/15/2008 12:15:36 PM · #25
It looks ok to me, but I still think its too busy. Working with newspaper and magazine ads all day, the ads/flyers that stand out don't have the text over an image. The eye is going to focus on either the photo or the text, and if its trying to do both at same time, the customer might just not see what you were intending them to see. Look at some flyer templates (not the cheesy publisher templates) and see what others are doing.

Here's an example : Here

Notice that its got the photo's to make your work stand out, but the text is separate. Thats just an example, so you can design something to your own taste.

That's just my opinion, so if you like what you made, by all means go with it :P Its not terrible, but I think the overlay look is outdated and isn't used much because a clean design is much more effective. Going retro isn't a bad thing.

Daisy/Tulip/Rose or any similiar scheme that relates to weddings, yet will allow further customization. If you want to down the road add a choose your own package, you could name it custom bouquet with the flower scheme.
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