Day 14: Lea has pretty whiskers!
by freakin_hilarious

Comment by sherpet:
Some great DOF here, but I also would like to see more detail.

Day 13: Frank is very soft.
by freakin_hilarious

Comment by sherpet:
I feel is is just too dark to see.....

Day 12: Lea Furrrrrrrrr
by freakin_hilarious

Comment by sherpet:
Great close-up of the fur here.....

Day 11: Jefferson
by freakin_hilarious

Comment by sherpet:
Love this one.....

Day 9: Jupiter
by freakin_hilarious

Comment by bs-photos:
great eyes! & nice closeup

Dos Equis Lager Especial
by freakin_hilarious

Comment by rananculus:
Greetings from the critique club!

Cogratulations on your strong finish and fine macro!

I would have no idea how the commercial photographers create condensation on beer bottles, but I imagine it is done with silicon or plastic droplets applied to the bottles in exactly the most strategic and appealing places. That way the bottle never dries out or gets soggy and they can plod along between photo and computer until they get exactly the result they want.

Under the confines of the basic editing guidelines there wasn't much you could do about the hot spot at the top of the label, nor could you crop out the the many light reflections that are so small to appear as digital noise. I'm sure that the agency producing magazine ads for Dos Equis would never have accepted all those little white specs all over their fabled Cuauhtemoc's cheek, and head dress. Interesting that this partcular challenge used the basic editing rules, when indeed the avertising agency itself is all about post production.

That's all I can say technically. Your shot is balanced, dynamic and well done. I can address the topic of brand familiarity. I know this label well because I drink beer and I live in Mexico. Many times advertisers will create such an ad just to remind the loyals they are still around. But if this ad were created to attract new customers, it doesn't include enough information. As another commenter suggests, the second X is obscured. We are pretty sure it's a beverage, because of the condensation. But can a new potential customer understand the brand? It all depends on your intent as a photographer and the medium in which the ad was to be placed.

Love your work. You get a 7 from me!!

russ

Dos Equis Lager Especial
by freakin_hilarious

Comment by Nitesead:
Congrats dude!

Day 10: Frank Loves Packing Peanuts!
by freakin_hilarious

Comment by sherpet:
"WOW" this is powerful, and love the one eye treatment in this shot.....

Day 9: Jupiter
by freakin_hilarious

Comment by sherpet:
Very nice profile.....

briantammy
by freakin_hilarious

Comment by briantammy:
very cool!